Five Artificial Intelligence-based projects using AWS haptic technology VFX/SFX and mobile applications will compete at the Zinemaldia Startup Challenge

12 August 2021

Zinemaldia & Technology will be held on Thursday, 23 September at Tabakalera. It will feature presentations by the five finalists and a master class.

The Department of Economic Development, Sustainability and Environment of the Basque Government promotes the Zinemaldia Startup Challenge, the central initiative of the Zinemaldia & Technology Conference. This conference is held by the San Sebastián Film Festival, TECNALIA and Tabakalera, with the support of the Vicomtech applied research centre. Tabakalera, through its audiovisual laboratory, 2deo, works to extend this activity in other events throughout the year.

Five projects from Denmark, Spain, and France will compete in the third edition of the Zinemaldia Startup Challenge, a competition aimed at entrepreneurial teams and recently-created startups. These startups propose business developments, based on the incorporation of new technologies in the audiovisual field. These proposals aspire to win a grand prize of €10,000, free access to space at a BIC incubator belonging to the Basque Network of Technology Parks, and up to €500,000 in financing. In this third edition, the organisation has received 37 entries from eight different countries.

Participating companies will have the chance of joining an incubation centre for a full year at one of the BICs (Business Innovation Centres) located at one of the Basque Technology Parks. These companies will also be able to access financing of up to €500,000 for the development of their project. The winning project, which will be chosen by a jury, will receive a prize of €10,000.

Five finalists

The five finalists are Kinetix, a French company that provides animators and 3D studios with artificial intelligence tools to simplify and accelerate their processes; Klipworks, a Danish project powered by AWS web services, which aims to make it easier for video content creators to access and use materials generated by other contributors; and the Spanish companies OWO Entertainment, which is developing a haptic jacket that reproduces the physical sensations while watching a movie; Panoramic Plates, a 360º moving background filming service for film and television; and Raccorder, a mobile application for scripts that combines all its tools in a digital app and facilitates the location of information about filming.

TECNALIA is organising this third edition together with Zinemaldia and 2deo; the Tabakalera audiovisual content laboratory in Basque. During the organisation phase, the most outstanding technologies in the audiovisual world are proposed; the projects of the startup challenge are assessed, and the jury is selected.

This way, it is possible to learn first-hand about the new technological breakthroughs and opportunities generated in the fields of creativity and business. The goal is to promote the union between cinema and ICT innovation; creating a different narrative and new business opportunities within the audiovisual industry.